Confronted by anti-immigrant bias and overcoming tremendous adversity, he manages to work his way to St. Louis, where he joins forces with another immigrant, Eberhard Anheuser. The rest, as they say, is history. Directed by Chris Sargent and filmed in New Orleans, the commercial reminds us that, yes, immigrants -- including brewmasters -- are who have always made America great. (And it's a message that has caused some controversy, with some calling for a boycott of Budweiser .) Agency: Anomaly. Michelob Ultra: "Our Bar" Belly up to the bar, but not to hoist a few; it's to set the bar higher for ourselves, challenging ourselves physically and rewarding ourselves (with some lower-carb beer) for our efforts. An inspiring ad that just might get a few people up off the couch, spurred on by camaraderie and the theme song from "Cheers." Agency: FCB Chicago. Busch Beer: "Buschhhhh" The "Busch Guy" wants you to enjoy the great outdoors with a cold (and very loud) can of fizzy Busch beer, in an ad that falls flat, even with the bird call. Agency: Deutsch New York. Yellow Tail Wine: "Kangaroo & Ellie" While Anheuser-Busch's beer competitors are locked out of the Super Bowl broadcast, purveyors of wine are welcome!
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